How to get a Quality Score 10/10 in Content Network?
Google’s Content Network has been an Incredible Source of Targeted Traffic. Advertising in the Content Network also follows the standard Quality Score measures and having a Greater Quality Score of 10/10 can guarantee a Cost Per Click (CPC) of 0.01$ (which is awesome
).
Guide Lines for 10/10 Quality Score:
- Primary Keyword of the theme keywords should occur in Title,Description,display url & Destination url (of the Ad you are placing in Adwords)
- Landing Page must have a link to Privacy Policy & Contact Us Page.
- Landing Page must be relevant and highly related to the Primary keyword in the eyes of Google (Which is Greatly Important)
The first Two are Easy to identify.How to make sure Google Sees your page relevant to your keyword? Lets take an example:
The Primary keyword is ‘Keyword Research‘
The Theme of Keywords are:
Keyword research tools
Google keyword research
Google Keyword Search
Google Adwords Keyword
Adwords Keyword
The landing Page is “Choosing Adwords Keywords”
The Ad for the Page is:

Everything Looks highly Relevant??. May be…Lets Check it in the Eyes of Google.
Lets Check the Page in the Google Site Related Keyword tool

We Run the Site through the Site Related keyword tool and see the results of keywords suggested by google.

Interestingly* the Primary Keyword is available in the list of keywords given by Google.This Combionation have a Quality Score of Great.
*-All this sites Pages are optimised for Adwords Advertising and hence every Page will have Greater Quality Score.So it is highly impossible for me to show a page with varying result from this website itself.But you’re getting the Picture of how it works.Right?
Run your Website through these Tests and your Quality Score will be 10/10 and you can have a Min CPC of 0.01$. Let me know your Results.
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Comments (1)
Great tips. Just to expand a little bid about the landing page relevance. How do you make sure that Google sees your page as relevant? Thanks