How to Choose the Keywords that SELL the PRODUCTS?
Choosing the Correct Keywords determine the Success Rate of your Adwords Campaign.If thats the case how can i choose keywords that actually SELL the PRODUCTS and not just attract visitors who browse for the information.
How it will be if we can discover what are the Keywords that has High Commercial Intention (that SELL Products) and use them in our focused campaigns? For Me doing something like that would be more than amazing..
Here’s how to find the Commercial Intention of a Keyword.Once you identified the list of keywords you are choosing,you can visit Microsofts Ad center Labs Commerial Intention finding tool,a free tool that can show you the Online Commercial Intention of a keyword.
Note:Make sure you choose “Query” while searching.
So Now you can take your keyword list and test the keywords using the Microsoft Commercial Intention tool and get the keywords that have very high Online Commercial Intention and use them to create your adwords campaign and get real sweet results.
Using this Method i figured out the Commercial intention of our keyword list and it happens to be:

So Now you Know what are keywords you should Focus ON.
P.S:Make sure the keyword also has lot of searches if you’re following this method since we will be using very few keywords,having a very high search volume will be worth the effort.:)
At the time of writing Microsofts Ad center Labs Commerial Intention finding tool is down.But that should not be a big issue.There is alternative..Rather alternative it is a much more superior Super Efficient tool that will reduce your time in adwords keywords choosing drastically and the wonderful part is “It is Completely Free”.
The tool i use is called “Taguchisplittest.com’s Keyword Commercial intent tool“.This Website has a tool that can find out the online commercial intention of the keywords in a flash.you an enter how many every keywords you want and it will give you the commercial intention of all the keywords unlike Miicrosoft adcenter’s Commercial intent tool,where you need to enter in one single word by word to figure out the Commercial intention of the keyword.
P.S:This website requires you to signup,but that is too free and so you can be really sure of signing up for the account and get started.
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